𝐇𝐎𝐖 𝐃𝐎 𝐈 𝐒𝐄𝐓 𝐀 𝐕𝐈𝐒𝐈𝐎𝐍 𝐅𝐎𝐑 𝐌𝐘 𝐂𝐎𝐌𝐏𝐀𝐍𝐘?

Many people ask me this question –

What should a good vision statement be, especially for a steel company?

Some thoughts :

-Focus on the sustainability of a business

– Should be impactful

– Should be recallable by your target clients

– Should be shareable

– Should be integrable with the client’s business!

– Should be ecological!

– Inspiring!

𝘼𝙣𝙮 𝙥𝙤𝙞𝙣𝙩𝙚𝙧𝙨 𝙮𝙤𝙪 𝙠𝙚𝙚𝙥 𝙞𝙣 𝙢𝙞𝙣𝙙 𝙬𝙝𝙞𝙡𝙚 𝙨𝙚𝙩𝙩𝙞𝙣𝙜 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙫𝙞𝙨𝙞𝙤𝙣 𝙨𝙩𝙖𝙩𝙚𝙢𝙚𝙣𝙩?